PRIVACY POLICY

Last updated: July 20, 2026

Urban Spirit – HUB operates this online store and its related websites, pages, products, services, communications, programs, and experiences, including Musicverse, Storyverse, Merchverse, RESET experiences, Earn Mode, digital music, videos, artwork, books, merchandise, forms, email communications, and SMS marketing.

In this Privacy Policy, “Urban Spirit – HUB,” “we,” “us,” and “our” refer to the operator of Urban Spirit – HUB. “You” and “your” refer to customers, subscribers, visitors, account holders, and users of our services.

By visiting our store, submitting a form, making a purchase, creating an account, requesting a Musicverse VIP Pass, subscribing to email or SMS marketing, or otherwise interacting with Urban Spirit – HUB, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

Depending on how you interact with Urban Spirit – HUB, we may collect:

• Your first and last name

• Email address

• Mobile telephone number

• Billing and shipping addresses

• Payment and transaction information

• Products viewed, placed in a cart, ordered, downloaded, or accessed

• Music, product, content, and experience preferences

• Musicverse VIP Pass selections and activation status

• Customer-account information

• Email and SMS marketing-consent records

• Communications you send to us

• Device, browser, IP-address, cookie, and website-usage information

• Referral, affiliate, campaign, and traffic-source information

• Information used to prevent fraud, secure the store, and process orders

Payment information may be collected and processed by Shopify, payment processors, and other payment-service providers. Urban Spirit – HUB does not necessarily receive or retain complete payment-card details.

2. How We Collect Information

We may collect information when you:

• Visit or browse our website

• Create or access a customer account

• Submit a Shopify Form

• Request or activate a Musicverse VIP Pass

• Join an email or SMS marketing list

• Make or attempt to make a purchase

• Download or access a digital product

• Contact customer service

• Participate in a promotion, survey, referral, affiliate, or community activity

• Interact with our advertisements, emails, text messages, videos, QR codes, or social-media content

We may also receive information from Shopify, payment processors, fulfillment providers, analytics providers, advertising partners, email and SMS service providers, affiliate platforms, digital-delivery services, and other providers that support our store.

3. How We Use Personal Information

We may use your information to:

• Operate, maintain, personalize, and improve Urban Spirit – HUB

• Create and manage customer records and accounts

• Process payments, orders, refunds, and fulfillment

• Deliver digital music, videos, artwork, books, downloads, and other digital products

• Ship books, apparel, accessories, merchandise, and other physical goods

• Activate and administer the Musicverse VIP Pass

• Provide recommendations based on the preferences you submit

• Respond to questions, requests, complaints, and customer-service inquiries

• Send transactional communications about purchases, accounts, downloads, delivery, and requested services

• Send marketing emails when you have provided the required permission

• Send marketing text messages when you have provided SMS consent

• Manage subscriptions, preferences, consent records, opt-outs, and suppression lists

• Analyze traffic, customer engagement, campaign performance, and product interest

• Prevent fraud, misuse, unauthorized access, and security incidents

• Enforce our policies and protect our rights

• Comply with legal, regulatory, accounting, tax, and recordkeeping obligations

4. Email Marketing

When you expressly subscribe to email marketing, Urban Spirit – HUB may send messages concerning:

• Musicverse releases and VIP drops

• RESET guidance and related offers

• Storyverse, Merchverse, and Earn Mode developments

• Books, music, digital products, merchandise, promotions, and special offers

• Recommendations based on preferences you have provided

• Urban Spirit – HUB announcements and updates

You may unsubscribe using the unsubscribe link included in a marketing email or by contacting:

Email: hello@urbanspirit.biz
Phone: 800-560-1690

Unsubscribing from promotional email does not prevent us from sending transactional or service-related communications connected with an order, account, download, requested activation, or customer-service matter.

5. SMS Marketing and Mobile Information

When you expressly consent to receive SMS marketing from Urban Spirit – HUB, we may use your mobile number to send recurring automated marketing text messages, including:

• Musicverse VIP Pass activation and access messages

• Music and album releases

• VIP music drops and private previews

• RESET, Storyverse, Merchverse, and Earn Mode updates

• Product recommendations

• Promotions, offers, reminders, and other Urban Spirit – HUB marketing

Consent to receive recurring marketing text messages is not a condition of purchasing a product or service.

Message frequency varies. Message and data rates may apply.

You may opt out of SMS marketing at any time by replying STOP to a marketing text.

For assistance, reply HELP, call 800-560-1690, or email hello@urbanspirit.biz.

After opting out, you may receive a final message confirming your request. We may continue to send nonmarketing messages when legally permitted, including responses to communications you initiate and transactional messages related to orders or requested services.

We may share mobile numbers, consent records, message information, and related data with Shopify, telecommunications providers, and SMS technology providers only as reasonably necessary to:

• Deliver and manage messages

• Maintain consent and opt-out records

• Provide technical services

• Prevent fraud and abuse

• Meet legal and regulatory obligations

Urban Spirit – HUB does not sell mobile telephone numbers for a third party’s independent SMS marketing.

6. Cookies and Similar Technologies

We and our service providers may use cookies, pixels, tags, local-storage technologies, and similar tools to:

• Operate essential store functions

• Remember preferences and sessions

• Maintain carts and customer accounts

• Measure traffic and customer engagement

• Understand how customers use our store

• Improve content and product recommendations

• Measure marketing and advertising performance

• Prevent fraud and enhance security

Depending on your location, you may be able to manage nonessential cookies through our cookie banner or privacy-preference tools.

Disabling certain cookies may affect store functionality.

7. How We Disclose Information

We may disclose information to providers that perform services for Urban Spirit – HUB, including:

• Shopify and affiliated Shopify services

• Payment processors

• Digital-product and download-delivery providers

• Email and SMS marketing providers

• Website-hosting and technology providers

• Printing, fulfillment, shipping, and delivery providers

• Analytics and advertising providers

• Customer-support and communications providers

• Affiliate, referral, and fraud-prevention systems

• Accountants, insurers, legal advisers, and other professional service providers

These providers may process information according to their own terms and privacy practices.

We may also disclose information:

• To comply with applicable laws, court orders, subpoenas, and valid government requests

• To investigate fraud, security problems, abuse, or policy violations

• To protect Urban Spirit – HUB, our customers, or others

• In connection with a merger, sale, financing, restructuring, or transfer of all or part of the business

• At your direction or with your permission

8. Sale or Sharing of Personal Information

Urban Spirit – HUB does not sell personal information for money.

Certain analytics, advertising, or cross-context behavioral advertising practices may be treated as “selling” or “sharing” information under some privacy laws.

Where required, you may use the privacy choices or data-sharing opt-out tools available through our store or contact us at:

Email: hello@urbanspirit.biz
Phone: 800-560-1690

9. Data Retention

We retain personal information for as long as reasonably necessary to:

• Provide products and services

• Maintain customer, transaction, consent, and opt-out records

• Meet legal, tax, accounting, and reporting obligations

• Resolve disputes

• Prevent fraud

• Enforce agreements

• Protect our legitimate business interests

Retention periods vary based on the type of information, its purpose, and applicable legal requirements.

10. Security

We use reasonable administrative, technical, and organizational safeguards intended to protect personal information.

However, no online system, storage method, or electronic transmission is completely secure, and we cannot guarantee absolute security.

You are responsible for protecting passwords, customer-account credentials, devices, download links, and access information.

11. Your Privacy Rights

Depending on where you live, you may have rights concerning your personal information, including the right to:

• Request access

• Request correction

• Request deletion

• Request a portable copy

• Restrict or object to certain processing

• Withdraw consent

• Opt out of certain advertising-related sharing

• Appeal a denied privacy request

• Receive equal service without unlawful discrimination for exercising a privacy right

To submit a privacy request, contact:

Urban Spirit – HUB
Email: hello@urbanspirit.biz
Phone: 800-560-1690

Please use the email subject line Privacy Request when contacting us by email.

We may need to verify your identity before completing a request. Authorized agents may be required to provide evidence of their authority.

12. Children’s Privacy

Urban Spirit – HUB is not directed to children under 13, and we do not knowingly collect personal information directly from children under 13.

If you believe a child has provided personal information without appropriate authorization, contact:

Email: hello@urbanspirit.biz
Phone: 800-560-1690

13. International Visitors

Your information may be processed in the United States and other countries where Shopify and our service providers operate.

Privacy protections in those locations may differ from those in your country.

14. Third-Party Websites and Services

Our store may contain links to Shopify, Amazon, YouTube, social-media services, payment processors, affiliate platforms, fulfillment partners, or other third-party websites and services.

Urban Spirit – HUB is not responsible for the privacy, security, content, or practices of third parties. Review their policies before providing information.

15. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our services, technology, business practices, or legal obligations.

The revised policy will be posted with an updated date. Material changes may also be communicated through our store, email, SMS, or another appropriate method.

16. Contact Information

For privacy questions, requests, or complaints, contact:

Urban Spirit – HUB
Email: hello@urbanspirit.biz
Phone: 800-560-1690
Mailing address: 753 Walden Blvd. ATLANTA, GA 30349